Scan it. We dare you.
Every deadgood product now carries a furniture passport. Scan it and you'll see all our sustainability data in one place.
The questions got harder. Good.
Sustainability used to mean a line about recycling and a nice photo of a tree. Not any more. Now buyers want to know how long a thing lasts, whether it can be mended and exactly what's inside it. Fair questions. We decided to answer all of them, on every product, in writing.
A footprint you can read in a second.
Every product gets a Carbon Efficiency grade, C1 to C7. Same idea as the sticker on a fridge. One grade for its first life. One for its second.
Setter Chair, as an example. Scan a product and the Carbon Efficiency grade lands first — the at-a-glance read. Go one layer down and the full data sheet's there, the whole picture summarised:
Carbon Footprint
5.24 kg CO₂e a piece. That's the lot, cradle to grave.
Lifespan
Ten years, minimum. Built to be refurbished, not binned.
Recycled Content
1%
Refurbishable
40%
Recyclable
100%
Materials
Declared: 95 to 99%. Nothing nasty.
Standards
DC · FSC · ISO 14067 · ISO 59040
Basically an EPD, minus the paperwork.
Same data, same standards. Independently verified and published so you can check the working. Here's what that's worth to you:
specifiers
dealers & clients
– Numbers that stand up for BREEAM, SKA and LEED.
– One clean dataset across the whole schedule.
– An asset register you can actually manage.
– Second life, planned from the start.
– Carbon data your client can lift straight into their Scope 3.
– Nothing to get caught greenwashing on.
– One clean dataset across the whole schedule.
– An asset register you can actually manage.
– Second life, planned from the start.
– Carbon data your client can lift straight into their Scope 3.
– Nothing to get caught greenwashing on.
– Refresh instead of replace. The cheaper way, over a life.
– Ready for Government Buying Standards before you're asked.
– ESG reporting with receipts.
– A second-life story you can tell your own clients.
– Take-back, sorted, through Re-Love.
– Ready for Government Buying Standards before you're asked.
– ESG reporting with receipts.
– A second-life story you can tell your own clients.
– Take-back, sorted, through Re-Love.
It was built to last anyway.
The passport doesn't make a product good. It makes a good product provable. And when the day comes, Re-Love takes it back: refurbished, reused, or recycled properly. Built once. Used for years. Then used again.deadgood by name. deadgood by nature.
“Deadgood by name, deadgood by nature.”
Pick one. Scan it. See for yourself.
Click or scan. The passport's right there.
Specify with proof, not promises.
A verified passport on every piece, across the whole schedule. The quiet end of greenwashing.
Talk to the team
